Bangkok Bank’s decision to choose Gemplus reflects the importance of smart card consulting and project management expertise necessary for EMV migration rollout in the Asia Pacific region. The consultancy phase of any EMV migration project is the most crucial stage and Gemplus‘ experience in technical consultation will help Bangkok Bank minimize risk when implementing this complex EMV migration of magnetic stripe cards to EMV chip cards, which will be a huge benefit to customers. Under the terms of the project, Gemplus will advise Bangkok Bank on the migration path to EMV and the upgrade of the card payment system. Additionally, Gemplus will deliver the functional specifications of the system components and provide project management and technical co-ordination throughout the EMV pilot project. janet.loh-tk@gemplus.com www.gemplus.com