The new Mobile Payment Strategies report revealed that all segments will exhibit 2x to 3x growth over the next five years. This growth will be driven by the rapid adoption of mobile ticketing, NFC contactless payments, physical goods purchases and money transfers as people in both developed and developing countries use their devices for everyday transactions. Some 20 countries are expected to launch NFC services in the next 18 months, resulting in transactions approaching 50 billion Dollars worldwide by 2014. Meanwhile the need for financial access in developing countries is such that active mobile money users will double by 2013 and drive transaction values accordingly. Senior analyst David Snow explained: „“Our analysis shows that emerging segments such as physical goods payments, NFC and money transfers will fuel market growth by a factor of 2.7 times by 2015. Digital goods is the largest segment and, although forecast to more than double, it is not growing as quickly as some of the newer segments.” Other key messages from the report include: • The top 3 regions for mobile payments (Far East & China, W. Europe and N. America) will represent 75 percent of the global mobile payment gross transaction value by 2015. • Digital goods payments will account for nearly 40 percent of the market in 2015. www.juniperresearch.com