A senior product line manager at Broadcom, Trevor Pavey is a seasoned high tech marketing executive with eight years of RFID and wireless expertise coupled with 17 years of experience in semiconductor technology, marketing, business development, applications, and design. During his tenure at Broadcom, Pavey has been responsible for ecosystem management, including Broadcom’s relationships with the major payment associations and mobile carriers. Earlier in his career, he was instrumental in launching the NFC business at Texas Instruments.
Alexander Rensink is strategic marketing director in the Identification business unit at NXP, which he joined in 2007. At NXP, Rensink focuses on the significant potential for identification technology in the mobile market with the goal of expanding the deployment of NFC-based solutions into mobile phones and tablets. In this role, he has had considerable experience in working with both infrastructure suppliers and application developers to deliver end-to-end solutions for vertical markets, such as public transport, access control, banking, and eGovernment. Prior to joining NXP’s Identification business unit, Rensink worked at Philips Digital Networks and later Philips Semiconductors in various marketing, business development, and strategy roles. Rensink has served on the NFC Forum Board of Directors since March 2012.
„Alexander and Trevor are experts, not only in NFC technology, but also in solution deployment and ecosystem development,“ said NFC Forum Chairman Koichi Tagawa. „Their diverse backgrounds and industry experience give each a unique perspective on the many use cases and implementation scenarios for NFC. The NFC Forum will benefit greatly from their insights as we work to accelerate the development and commercialization of NFC applications and solutions.“
