As mobile devices are increasingly at the centre of social activites and multimedia entertainment, customers have a rising fear of losing their contacts, pictures, music and other personal content when losing or changing their mobile device. With the spreading of personal data across multiple mobile devices – mobile phones, tablets, netbooks – the need for synchronizing and storing them in one safe place has become crucial. Oberthur Technologies and Critical Path joint back-up and synchronisation platform provides an intuitive and complete solution to synchronize, manage, save and restore personal data either directly from the customer mobile device or through a user-friendly web interface. Customers can manage synchronization automatically, periodically or manually since it allows device detection and recognition. Mobile operators will therefore secure customer satisfaction and loyalty by quickly storing and restoring their data and content. www.oberthur.com