This new service was first launched in Lyons, France in 2005 with Velov’ cards and tickets and later on self service bike rental success was tremendous with Vélib’ in French capital Paris. It was then deployed in 13 cities in France as well as Brussels, Luxemburg, Dublin, Sevilla and Santander in Spain and each city implemented ASK contactless cards. Most transport network operators who deployed self service biking selected ASK cards for their subscribers. Therefore, commuters benefit from multiservice and multimodal contactless smart cards that can be used throughout the whole transportation network and all transportation modes. “We launched the fist dual interface (contact/contactless) in the world in 1998 and Nice was the first city to offer this innovative medium on its public transport network, says Christophe Peix, Area Sales Manager with ASK. The French Riviera is one of the most beautiful and most visited region in the world and we are proud, as an industrial company, to actively participate into the city’s dynamic growth and sustainable development,” he adds. www.ask-rfid.com